There is no analyst rating data currently available for Apple Inc.
Analyst Reports
There are no analyst reports currently available for Apple Inc.
Bulls & Bears Say
As of 31 Aug 2023
Bulls Say
Between greater smartphone penetration in emerging markets and repeat sales to current customers, Apple has plenty of opportunity to reap the rewards of its iPhone business.
Bulls Say
Apple's iPhone and iOS operating system haveconsistently been rated at the head of the pack in terms of customer loyalty, engagement, and security, which bodes well for long-term customer retention.
Bulls Say
We think Apple is still innovating with introductions of Apple Pay, Apple Watch, Apple TV, and AirPods; each of these could drive incremental revenue, but more crucially help to retain iPhone users over time.
Bears Say
Apple’s decisions to maintain a premium pricing strategy may help fend off gross margin compression but could limit unit sales growth, as devices may be unaffordable for many customers.
Bears Say
If Apple were to ever launch a buggy software updateor subpar services, it could diminish the firm's reputation for building products that "just work."
Bears Say
Apple is believed to be behind firms like Google and Amazon in artificial intelligence, or AI, development (notably Siri voice recognition), which could be problematic as tech firms look to integrate AI in order to deliver premium services to customers.